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Introduction bharti airtel limited ,usually referred to simply as airtel, is a indian telecommunications company that operates in 19 countries across south asia. Management of innovations case study - bharti was sought all these were rolled into airtel roadmap for crm of innovations case study - bharti airtel. Academiciavolume 2, issue 4 (april, 2012) issn 2249-7137 pu b l i s h ed b y : s o u th as i a n aca d e m i c re s ea r ch j o u. This case study is about bharti airtel ltd (bal), the market leader in the indian telecommunication industry and its globalization strategy bal's telecom model was. Management (crm) - a case study of airtel dr b b mansuri introduction customer relationship management (crm) a case study of airtel magic at bharti.
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